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POP QUIZ

ARE YOU READY?

Take this 60 second test to see if your business is ready for today's mobile consumer.

1.Do you have an entirely separate website, created and optimized from the ground up for the mobile Internet?


2.Do you have mobile optimized links attached to all of your contact pages on your social network sites?

3.Do you have a keyword and short code to encourage people to easily opt in to your mobile messaging?

4.Are you sending out valuable mobile alerts (text messages) to a well developed database of mobile alert subscribers?

5.Are you running successful mobile banner advertising to derive a stream of new engagement via 3rd party mobile websites?


6.Does your print and online advertising feature QR codes and text alert call-outs, connecting to unique and valuable mobile optimized content?

7.Do your business cards let people know that you are mobile-friendly and they can check you out on their mobile device right now?

8.Do your marketing emails feature a link with a mobile optimized version of the content?

9.Does your email footer, outgoing voice mail message, music on hold, etc reference your easy to access mobile optimized content?

A MOBILE "QUICKIE"
There are four primary reasons everyone is staring at their phones:

MOBILE INTERNET ... a.k.a., someone went to a website from their smartphone

We create, host, integrate, maintain, update a robust mobile optimized Internet site. While the site is created to support the visual sensibilities of your traditional website, the mobile site is designed with a more proactive marketing mindset. We think of the mobile site more along the lines of an interactive marketing portal.

TEXT MESSAGING (SMS) ... a.k.a., someone signed up for or responded to a text message

Via custom keyword, we offer users the ability to easily opt into your mobile content. We then push out messaging in the form of mobile alerts. We craft these alerts based on general messaging and/or maintain an event/campaign driven queue of alerts to push out to users at predetermined intervals. We utilize analytics from text messaging to enhance other marketing content.

MOBILE BANNER ADVERTISING ... a.k.a., someone clicked on an ad they saw on their smartphone

We create, place, track and manage an array of mobile banner ads (banner ads which appear on other mobile sites, which when clicked will bring the user to your mobile site. Mobile banners generally have higher click-thru rates than traditional online advertising.

SOCIAL NETWORKING ... a.k.a., someone is trying to connect with you because of a post, a tweet, a blog, etc

We work directly with you to maximize social networking across the mobile platform. With the number of people accessing their social networks from a mobile device increase hundreds of percentage points over the past couple of years, it is imperative that messaging takes into account the likelihood a user will engage with you from one of those devices.

WHAT WE DO

Why Mobile Caviar?
Two words.
COMPREHENSIVE
and SOLUTION.

Our services are comprehensive in that we utilize all of the key elements in the mobile marketing ecosystem (including mobile web, texting, viral/social, mobile advertising) to effectively connect you with and communicate your brand/message to the mobile consumer.

More specifically that we do not present these as a la carte items from which you will have to choose. Rather they are all integral components of our daily recipe for your continued success.

Our clients come to us because they have made a commitment to recognize the mobile consumer as a critical driving force in the marketplace.

Our solution is driven by two primary ingredients, MANAGEMENT and EVOLUTION.

From content to planning, from texting to detailed analysis, we manage all aspects of your mobile messaging platform.

Since the needs of your business as they relate to the mobile plane will continue to change, ours is a consistent and evolutionary relationship. We are there for you today and tomorrow.

We keep a watchful eye on the road ahead, giving you the confidence to dream forward.

165, ECO-MPOWERED and PRI

THE MOBILE PLAYGROUND

The sand in our mobile playground is DATA.

Data, data, data. We want data!

And we want data which is unique.

In order to find that unique data which doesn't exist anywhere else, we needed to stimulate the activities of the users/consumers who will create that data - new data.

So we started from scratch and designed what internally we refer to as the mobile playground - a place where data comes to play.

Here is why we're so data-friendly:

"165" ... is the number of components in our proprietary marketing formula. This is our DNA and we put it to work for you, every single day.

"Eco-mPowered" (sm) ... The "ECO" stands for Evolutionary Communication Origination. And of course the "m" in "mPowered" is for "mobile". Essentially what that means is that we create and position content specifically to be continuously altered, crystallized and refined by how, when and from where it is utilized.

"PRI" ... Planned Reactive Intelligence is the platform upon which we conceive, design, deploy, integrate, manage and analyze content, how consumers engage with that content, and create actions to enhance engagement between business and consumer.

TESTIMONIALS (from actual people!)

"Thank you for always giving us the most up to date info in the mobile world. =) "

Elaine Lim
Interactive Design Specialist
Denihan Hospitality Group
_______________

"David Sonkin and his team at Mobile Caviar brought groundbreaking technology to our production and they did it with intelligence and creativity. They were always ahead of the curve and were able to track and adjust to consumers needs literally by the minute. Their flexibly has become one of our greatest assets."

Seth Greenleaf
Producer
9 to 5 the Musical
Broadway and National Tour
_______________

"Really nice job on this David... I love it"

Andrew Labetti
General Manager
The Benjamin Hotel
New York, NY
_______________

"The Scottsdale Area Chamber of Commerce is proud to call Mobile Caviar our business partner. Our experience with Mobile Caviar has been nothing short of phenomenal. Every aspect of the implementation was painless and simple. David Sonkin has been an outstanding liaison and champion of the Chamber, all while providing world-class service and value to both the Scottsdale Chamber and our members. Our best business decision of 2011 and beyond!"

Mike Binder
Marketing and Communications Manager
Scottsdale Chamber of Commerce
Scottsdale, AZ

OUR CLIENTS
CONTACT US

If you would like us to keep you informed with occasional (up to 3 per week) mobile alerts (text messages), please provide your information below. Standard text message and data rates apply.

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Important: We value your privacy and will never sell or share your personal information with any 3rd parties. You may opt out at any time by replying STOP to any of our messages.

Any questions, please email David@MobileCaviar.com

"MOMENTUM" (BLOG)
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9.  A Big Pile of Chips
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TEXTBITS

If you have received a mobile alert (text message) from us which referenced an article or statistic, you will likely find it here. Please note that if you click on links to view the original source material, we cannot guarantee it will be optimized for your mobile device - sorry.

TEXTbits from Mobile Caviar:

Deloitte anticipates mobile's influence, based on consumers' smartphone use, will grow to represent 19 percent of total store sales by 2016, amounting to US$689 billion in mobile-influenced sales. By comparison, direct mobile commerce sales will pass the $30 billion mark by that time, according to industry estimates. (click here for the original source material)

Featured Client
Helping Hands for Freedom
More Mobile Web from Mobile Caviar
Mobile Mini Portable Storage / Offices
Postalmax of Scottsdale
Arizona Golf Authority
Tom Hopkins International
Waste Management Phoenix Open
Dine Out Phoenix
Grand Canyon University Arena
The Benjamin Hotel in NYC
University of Arizona Alumni Association
Grayhawk Golf Club, Scottsdale, AZ
Scottsdale Area Chamber of Commerce
Important Disclaimer
Eco-mPowered by
Mobile Caviar (sm)